CCB Receives National Award!
We’re excited to share that CCB was recognized last week by the National Beer Wholesalers Association (NBWA) during the the NBWA’s 80th Annual Convention and Trade Show in Las Vegas, Nev.! CCB was awarded for their Outstanding Communications and Public Affairs Initiatives as a company who “effectively uses communications initiatives to advocate for and promote the beer distribution industry”.
“College City Beverage stands out when it comes to promoting the value that beer distributors deliver to Minnesota’s communities and consumers,” said NBWA President & CEO Craig Purser. “While most distributors work closely with brewers and retailers to promote new brands through point-of-sale promotional efforts and marketing efforts, College City also works to build brands through creative public relations projects and influential media initiatives.”
Specific initiatives were highlighted by NBWA, like our user-friendly website, our monthly Account Features where we highlight one of retail partners each month and our Crowned Kings of the Month where we recognize our outstanding employees.
Purser continued, “College City also finds value in using creative PR initiatives to build brands and build relationships with brewer partners, retail partners and their hometown community.”
CCB is elated to accept this award. Cheers to all who partnered with us to achieve this award!